Easybuy, the new apparel value retail format from the Landmark Group, Dubai launched their 12th store in Tamilnadu and 63rd store in India at Ambattur, Chennai. Landmark Group, Dubai is one of the leading retail group in the country having retail formats like Lifestyle, Max, Spar and many more under its umbrella. Kollywood Star Yashika Ananda inaugurated the new store. The store is spread across 5000 sq.ft, and it offers trendy fashion for the entire family. The store provides a shopping experience with dedicated sections for Mens, Womens and Kids making shopping a pleasurable experience.
Commenting on the launch, Mr Anand Aiyer, Business Head-Easybuy said, “We are pleased to launch our 12th Store in Tamilnadu and 63rd Store in the country at Ambattur, Chennai. Easybuy, the new value apparel retail format is poised to serve our “Nav-Bharat” customers which comprises of Non-metro & semi urban India. The customer segment is aspirational and wants to be trendy, but have a restricted choice of outlets, especially in value fashion. Easybuy store will look at addressing this need by offering more than 1000 styles from Rs 69 to Rs 699 for the entire family.
Keeping the ‘NAVBHARAT’ customers in mind, Easybuy’s constant endeavor is to come up with trendy and stylish range of apparel at unbeatable prices. The new festive and autumn winter collection lives to the ideology of ‘Super Style, Super Price’ by creating a mix of style and utility at the best price in the market.
“We are very excited regarding our expansion in this region and look forward to open more stores to further strengthen our presence in South India” he added.
The product range is trendy with curated design and colour palette for the season and at the same time appeal to the local sensibilities through appropriate styling. The store has an exciting inaugural offer of 15pcs Melamine Serving Set worth Rs 699 free on shopping of Rs.1999 and a Duffle Bag worth Rs 999 free on shopping of Rs.2999
Furthermore, shoppers can avail the card-less loyalty program and earn reward points every time they shop by just sharing their mobile number. All of this comes with an impressive shopping experience and customer-friendly service, making Easybuy, a one-stop value fashion destination for the entire family.
Easybuy exclusive stores are of approx. 5000-7000 sft size and have a wide range of quality clothing covering Menswear, Ladies wear, kids wear, Footwear and Accessories under “Easybuy” label. Easybuy is also available in select Spar Hypermarkets across India.
Easybuy stores are present in the Metro and Non-metro markets of Southern region of the country and has opened 63 stores across Kerala, Andhra Pradesh, Telangana, Karnataka, Tamil Nadu & Orissa.