After the raging success of in-film branding for S. Thanu’s ‘Kabali’, brands now eye his latest venture, the Dhanush & Kajol’s starrer, Velaiilla Pattadhari 2 (VIP 2)
The benefits of in-film branding go beyond just the on-screen presence of the brand. While the big-ticket Indian movies can see as many as 15-20…