Actress Regina Cassandra pre- Launched Reliance Trends ‘The Label Bazaar’ at Neeru’s for the first time in Chennai

Acclaimed stylist and sister of India’s Tennis champion Sania Mirza – Anam Mirza along with partner and entrepreneur Akbar Rasheed are all set to announce the launch of the third season of India’s most talked about exhibition, The Label Bazaar. After two very successful seasons of this exhibition, the duo is now taking it to three cities across India.

The Label Bazaar launches in Chennai on April 15, 2017 at the Taj Coromandel. Actor Regina Cassandra will pre-launch the exhibition on the 10th of April at The Neeru’s store in Chennai. Sania Mirza will also be adding to the style and glamour quotient as the brand ambassador of the Reliance Trends, The Label Bazaar at the exhibition at Taj Coromandel on the 15th of April.

Showcasing everything to do with fashion under one roof, accessories, ethnic wear, shoes to bags and beauty products, The Label Bazaar is a shopaholic’s dream. With India’s delightful and sporting beauty Sania Mirza as their ambassador, The Label Bazaar brings to you a display of designers you have never seen before and a shopping experience that you will never forget.

The Label Bazaar exhibition opens with a star studded panel discussion on ‘WOMEN STYLE & SAFETY’ with Sania Mirza & Varalaxmi Sarathkumar.

Offering stylish, high-quality products across women’s wear, menswear and fashion accessories through a diversified portfolio of own brands, National and International, Reliance Trends continues to be the presenting sponsor of The Label Bazaar.

Neerus, known for their treasure house of fashion in Indian ethnic wear, are the associate sponsor. Uber is their mobility partner, and Fever 91.9fm is the radio partner. This year, their associations have grown exponentially and they are creating a niche for themselves in the industry.

This year the designers featured include Mayank Anand, Shraddha Nigam, Aarti Vijay Gupta, Kukoon, Masala Chai and many more.

“It’s always an amazing experience to work with family, there is a lot of understanding both ways. Anam and Akbar have a deep understanding of fashion and their consumers which is clearly visible in the brand and every exhibition they conduct. The Label Bazaar is becoming the most talked about exhibition in India. I’m glad to be a part of it and I’m looking forward to this three city tour and wish them all the luck.” – says Sania Mirza

“We are very excited to showcase designers from all over and bring together some of the best fashion designers under one roof for this three city tour. The crème de la crème of every city will come together and we can’t wait to see what people will have to say.” Says Anam

“There are many fashion trends that we see developing everyday and we want to showcase each one of them. We want to bring to light the talent that is hidden in this country in terms of fashion and this is our little step in that direction. With every exhibition we do, we want to get three times the fashion and we hope people will appreciate that.” Says Akbar Rasheed.

Get ready to treat yourself with some retail therapy at the The Label Bazaar.

About the showcasing designers:

Kukoon
Discover your inner diva with Kukoon. Founded by Designer Sneha Mehta in 2014, Kukoon has taken the centre stage when it comes to Designer clothes that have a glamorous appeal with care and precision to craftsmanship and unique designs. The collection is for fashion forward women with a keen eye for fine material and delicate designs.

Masala Chai
Masala Chai Dubai’ – a fusion label under Anjali K Couture by Anjali Khushalani is a collection that encompasses contemporary western styles with an eclectic blend of the Indian culture. Anjali graduated from Indiana University, USA with a degree in Economics and Entrepreneurship in 2007; but felt her true passion lay in design. She put her business acumen to work in the field of Indian fashion and successfully launched her private label Anjali K. Couture in 2011 with an aim of creating a prêt-a-porter range as well as bespoke ethnic garments in her distinctive style. Anjali truly believes in the art and craft of design, “God is in the details’. This can be seen with the label’s primary focus on the intricate embroidery, opulent fabrics and modern silhouettes.

Aarti Vijay Gupta
Aarti Vijay Gupta is a graduate of NIFT. She launched her label in 2009 by debuting at Dubai Fashion Week. Since then, she has regularly participated in numerous fashion weeks including Bridal Asia Week.

Shraddha Nigam and Mayank Anand
Shraddha Nigam is a well-known actor. Having worked across media like films, theatre and television and after having established herself in the performing arts, she has now segued into design. Mayank Anand is an artist with manifold aptitudes. He is a reputable actor, an author, a newspaper columnist, an artist and now, a designer. Together they are known for their unique, refined and relaxed sense of style.

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